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Discover our latest articles about reads to enhance your real estate business

Reads Articles

Reviews series hero 1: Sellers read your reviews before they call you
14 October 2026

Sellers read your reviews before they call you

Before a seller calls an agent, they look them up. Here's what they see when they find you, and how to make your reviews do the talking.

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Properti Team

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Reviews series hero 2: When to ask for a review
14 October 2026

When to ask for a review (hint: not three weeks later)

Most happy vendors never leave a review because nobody asked at the right moment. When to ask, how to ask, and how to make it one tap.

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Properti Team

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Reviews series hero 3: Your replies are free marketing
14 October 2026

Your review replies are free marketing. Most agents leave them blank.

A reply to a review isn't admin. It's public copy sellers read when they look you up. What a good reply looks like, including to the bad ones.

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Properti Team

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Cruise, the coral Properti character, flying across a royal blue background. Headline: Page two of Google is a quiet place.
28 April 2023

A Guide to SEO for Estate Agents

If you're an estate agent struggling to get your website to rank on the first page of Google, it might be time to focus on search engine optimization (SEO). In ...

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Properti Team

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Homey, the lavender Properti character, flying across a royal blue background. Headline: If the photo fibs, buyers find out.
23 June 2022

How To Avoid False Advertising in Real Estate

Any agent will tell you that being accused of misleading or deceptive conduct is just about the worst thing that could possibly happen in a real estate career. ...

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Properti Team

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A Google rating badge and a five star Google review for a real estate agency. Headline: Sellers Google you before they call.
19 May 2022

Why a Google Business Profile is a Must for Every Real Estate Agent

Why a Google Business Profile is a Must for Every Real Estate Agent When someone is looking to jump into the property market, what do you think is the very firs...

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Properti Team

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